Having just attended a webinar hosted by the University of Brighton (and other partners) about 'understanding fairness between different generations in times of Covid-19' I thought I would share the link to their research because it's 'hot off the press'!
We can definitely relate to the conversations being held about the need for more opportunities for inter-generational connections to breakdown barriers and missconceptions about age/ageing/attitudes. Some of the findings within the report compliment our own research and really cements the fact that our forthcoming Ageing Journey project is most definitely current and needed.
If you are reading this and have an interest in changing the narrative about negative ageing and are motivated to overcome loneliness across the life-course please don't hesitate to get in touch! We'd love to hear from you: firstname.lastname@example.org/01273 737710.